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3 Major Ways Technology Is Changing Real Estate Today

by The Burton Team 11/23/2022

Technology enhances our lives in new and once-unimaginable ways. The real estate business is one that’s benefited from some of these technological advances, as our needs and priorities have changed during the last decade. Here are some of the most important emerging trends in real estate technology today:

Artificial Intelligence

Artificial intelligence (AI) is the backbone of the most common technology we use today. AI powers everything from simple calculators to smartphones and tablets. Some of how artificial intelligence is making waves in modern real estate is with communication between clients and professionals. These tools aid in more effective communication between agents, buyers, sellers and other agents looking to efficiently communicate during various times or availability.

Virtualization

Virtual reality has been an essential tool for real estate in the last few years. With increasing concern and awareness of health and safety, virtual tours have become a mainstay in the industry. While many virtual tours are videos—either taken by agents themselves or produced by marketing studios—virtual reality technology has made it possible for potential buyers to navigate a property from their own home. Even live video conferencing is an example of virtualization being used in real estate, from Zoom calls with clients to larger presentations on social media.

Augmented Reality

While augmented reality has seen the biggest increase in the design world, it is continuing to increase in popularity in the real estate sector overall. Augmented reality tech allows you to experience a virtual setting and interact with it dynamically. For example, interior designers and clients alike can use augmented reality tools to test new paint colors or visualize renovations before they happen. Home builders can build a virtual custom home with client input in real-time. Augmented reality is another tech trend making real estate more efficient and more effective for everyone involved.

About the Author
Author

The Burton Team

Darin, is a 25 year, experienced broker associate with 11 years in the RE/MAX system and who is native to the Daytona Beach area. Knowing our real estate market and solving problems in advance are just of a few of the assets he brings to the table while working with buyers and sellers. He and his team are committed to providing the best results and personal service in the industry. They carefully ascertain the client's real estate goals and work hard to create solutions that make sense for them. Whether the client is new to the market or an experienced investor, they have the expertise, proven track record, with resources to help real estate customers achieve their goals. 100% Club in 2016, 2017, 2018, 2019 and 2020. Darin also became an esteemed member to RE/MAX Hall of Fame in 2020.

Designations

EPRO

Specialties

CON, BB, SS, AUC, RELO, RA, FP, LUX, SC, FL, LP, HP